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Welcome to the Bluestars Blog

Discover insights, trends and best practices in the field of AI. Practical knowledge for organizations that want to put AI to work.

Welcome to the Bluestars Blog

A new way to share knowledge

Welcome to the Bluestars blog! We’re excited to launch this platform where we share our knowledge and experience in the field of Artificial Intelligence with you.

What can you expect?

Practical insights
We share concrete experiences from our projects and translate complex AI concepts into understandable language.

Industry trends
We keep you up to date on the latest developments in AI and what they mean for your organization.

Best practices
Learn from our successes (and failures) in implementing AI solutions.

Stay informed

Visit our blog regularly for new articles on AI strategy, implementation and innovation.

Also read

1 July 2026

Motivation-driven ecommerce

.Concept

6 May 2026

Shopping with AI in hand

Recent research (Emerce) shows that AI is increasingly being used by consumers while shopping online. People rely on smart tools for product information, price comparison and choosing a webshop. Nearly two thirds even follow AI advice without checking the source. This shows how quickly AI has become embedded in the buying process, and how big the difference is with older shoppers, who are far more cautious.